Lysianne is responsible for promoting the Ice Age Trail and Ice Age Trail Alliance through all channels to members, volunteers, partners, media and the general public. This includes all web-based, print, electronic, digital and social media platforms both internally and externally.
She was introduced to the Trail while on 10-mile hike along the Devil’s Lake Segment, and like most Ice Age Trail enthusiasts, she immediately fell in love. Lysianne delights in the mystery beyond the next curve of Trail; in the rewarding view at the top of a steep climb; and in the restorative quiet of the woods save for the rustling wind, birds, and leaves.
Lysianne’s pleased to be an Alliance team member and help craft the message of the Trail. Her role includes planning and production of Mammoth Tales and newsletters; updating the suite of guidebooks; and maintaining the IATA website and social media platforms. She comes to the organization with a writing and social media background developed through her entrepreneurial passion and strengthened by sixteen years’ experience in the not-for-profit world as a library director.
Outside the office she can be found writing for her personal blog, biking the back roads of Wisconsin, pretending to garden, and traipsing across hiking-friendly countries like Ireland or Argentina.
Favorite Ice Age Trail Segment:
Lysianne’s favorite segment is whichever one she just ran with her favorite guy, Jason. The Tisch Mills Segment currently ranks high. After a long day of field editing for the 2017 guidebook, it turned into a perfect evening for a run as the sky first turned raspberry and then orange. This pretty little segment meanders along a pasture, a glittering creek, and through a short section of woods.