New Ice Age Trail Gear Available!

The Ice Age Trail Alliance did something different this year.  We partnered with local outdoor brand, Seek Dry Goods, to offer new products and designs that celebrate and support the Trail. Today, we are thrilled to announce the arrival the first official Ice Age Trail tee shirts and stickers!

All tee shirts from Seek Dry Goods display hand-drawn graphics, are USA made and are responsibly sourced (50% organic cotton / 50% recycled polyester).  The use of responsibly sourced materials requires almost 70% less water and energy to produce than conventional fabric. This means your tee shirt purchases not only support the Trail, but the Earth as well.

There are currently two designs available in both Men’s and Women’s fits.  These shirts can be found at Seek Dry Goods today or at the retail locations listed below beginning April 10th.

A special third design will be released at the Annual Conference this April and be available for sale both at the Conference as well as through Seek Dry Goods online store following the event.  A portion of all Seek Dry Goods sales of Ice Age Trail products directly support the Alliance!  Shop now to support the Trail and a great local Wisconsin business.

Fontana Sports
231 Junction Rd
Madison, WI 53717

Performance Running Outfitters
2205 N. Calhoun Rd
Brookfield, WI 53005